The Power of the Letter C

Honouring the Past. Serving the Present. Inspiring the Future.


The Power of the Letter C is an invitation to discover what makes us curious, cultivate the gifts we have been given, develop our capabilities and character, and then give back by contributing meaningfully to the world around us.

It begins with a simple belief:

Every person has something worth discovering, something worth developing, and something worth contributing.

The Vision

The vision of The Power of the Letter C is to create opportunities for people of every generation to explore their potential, develop their gifts, and discover how those gifts might contribute to something greater than themselves.

Through experiential learning, mentorship, creative activities, critical thinking, community service, leadership development, and countless other experiences, The Power of the Letter C seeks to inspire people to ask: What am I curious about? How will I cultivate this curiosity? What am I capable of becoming? Who will I become along the way? What can I contribute back to others?

The Philosophy

We share a responsibility to create opportunities for those who follow us to become even more curious, capable, compassionate, creative, and committed than we were.

The greatest contribution we may ever make is inspiring someone else to begin their own journey.

The Five C’s


The Five C's represent the journey at the heart of The Power of the Letter C—from discovering what interests us to discovering what we can give back.

It begins with Curiosity, the questions and experiences that encourage us to explore. Through learning, practice, mentorship, challenge, and even failure, we Cultivate our interests and abilities. Over time, that growth develops Capability—the knowledge, skills, confidence, and experience that allow us to do more than we once thought possible.

But what we can do is only part of who we become. Our choices, actions, values, courage, compassion, and integrity shape our Character. Ultimately, capability and character come together in Contribution—how we use what we have learned and who we have become in service to our families, workplaces, teams, communities, and others.

And that is why the Five C's form a circle rather than a straight line.

Contribution inspires curiosity in someone else—and the journey begins again.

What is YOUR Letter C?